Focus on Conversations, Not Metrics, on LinkedIn

It's funny how some people hesitate to post on LinkedIn because they’re worried about “reach” or not going viral. The reality? You don’t need to go viral or rack up thousands of likes to make LinkedIn work for you.

What really matters is starting 1-2 meaningful conversations a day. That’s all it takes to build a new relationship, get an interview, land a client, or close a sale. The real power of LinkedIn isn’t in the metrics—it’s in the connections you make and how they move you forward.

Stop overthinking it. Show up, engage, and let things happen naturally. 

If you’re ready to stop stressing about likes and start having real conversations that lead to results, sign up for my free LinkedIn(to) Opportunity training.

Share this post with someone who’s holding back on LinkedIn!